The Coaching Effect Blog

The Coaching Effect Blog

    Bill Eckstrom

    Bill Eckstrom
    William Eckstrom is the CEO and Founder of the Ecsell Institute. Bill has spent his entire career in the sales management and leadership arena. In 2008, he founded Ecsell Institute to fill a void he witnessed and personally experienced in the sales leadership profession. He's went on to present a viral TEDx Talk and co-authored the best-selling book, "The Coaching Effect."
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    Recent Posts

    Editor's Note: This blog has been updated for accuracy and comprehensiveness on June 22, 2020. Photo by Hattie Kingsley Photography. What is sales coaching? Why does it matter? And so the articles in HBR, Forbes, Inc., and Fast Company continue... Blogs in which consultants pontificate on the...
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    Editor's Note: This blog has been updated for accuracy and comprehensiveness on July 27, 2020. Photo by Hattie Kingsley Photography. EcSell Institute research shows that more than 50% of sales managers knowingly execute less than 48% of the high performance coaching activities that will drive the...
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    Let this sink in . . . If a demotivating sales manager has a sales goal of $10,000,000, he or she is potentially leaving $900,000 in sales revenue on the table. Are you okay with that? Let's start here: In the business world we have bosses. They are also called managers, directors, executives,...
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    Editor's Note: This post has been updated for accuracy and comprehensiveness on September 8, 2020. Photo by Hattie Kingsley Photography. Growing sales begins with the sales leadership team, not the sales producers. So, if there is a desire to grow or continue growing, place more thought, programs...
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